Hardware and Software Requirements

What hardware do I need to use this site?

You will need a computer with internet access and a web browser (Internet Explorer 6+, Safari 3+, or Firefox 3+) in order to use the EssilorUSA website.
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What software do I need to use this site?

You will need certain free software to access all of the features of the EssilorUSA website. You will need to have on your computer Adobe Flash 9+ and Adobe Acrobat Reader 5+ in order to see and utilize the features of this site.
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Registration

How do I register?

When you wish to submit a video or vote for your favorite video, you will be required to register. Once registered, you will have immediate access.
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Privacy Policy

Where can I find your Privacy Policy?

Our Privacy Policy can be found by clicking here.
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Content

Should I avoid including an interview with an optometrist or footage from an eye care clinic in the video?

Essilor is looking for videos that are fun, creative, and will catch the attention of the viewer. While the message of the video should be focused on the benefits of an annual eye exam and glasses, the way that the information is delivered should be more interesting and compelling than clinical or instructional.

For example, using an optometrist's office as a background or having an "optometrist character" would be great; however, we are not looking for an optometrist to explain the benefits point blank or to promote any particular eye care clinics.
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Do you have to cover all the suggestions in a topic? For example, in the Fly Eye category both thin glasses and sunglasses are mentioned. Do I need to mention both sunglasses and thin glasses or can I focus on just one of these?

It is up to you. You can either focus on just one or two of the items in the category or you can highlight all of the items.
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In my film I am trying to keep it funny, but I don't want to be offensive. Can you please provide guidelines on appropriate language, sexual content, etc. For example, is a joke acceptable if it subtly hints about a more mature topic?

These videos will potentially be shown in eye doctor offices, eye health meetings, and at trade shows. If you think that the video would be acceptable to doctors and patients of all ages then it is probably fine. Another way to think about it is to ask yourself if this video would be acceptable to play on primetime national television. If you still are unsure please contact us and we will be happy to provide further insight regarding your particular situation.

Contact Information

What if I have a question that is not answered on the website?

Please click here to contact Essilor USA with any questions or comments about the 20/20 For Life Video Contest.
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